Protection starts with understanding.
Prime Harbor Insurance helps people and households understand their insurance options, protect what they are building, and prepare for the unexpected with confidence.
Built for families who want straight answers before life forces the conversation.
Prime Harbor Insurance began as Kevin Jones Financial Group in 2017. From the beginning, the mission was bigger than selling policies.
Why the name changed.
Prime Harbor Insurance was created to feel clear, professional, family-centered, and built for long-term trust.
A harbor represents safety, direction, preparation, and protection before the next journey. That is the role we aim to play for every client we serve.
- We start with education. Families should understand what they are buying, why it matters, what it protects, and what it does not protect.
- We compare available options. As an independent agency, we are not limited to one insurance company. We help clients review choices based on fit, not pressure.
- We think beyond the monthly premium. The cheapest option is not always the smartest option, and the most expensive option is not always the best. Fit matters.
Practical coverage for real households, real budgets, and real risks.
Our role is to simplify the process so you can make a clear decision about the coverage that fits your life.
The standards we want every client conversation to reflect.
Insurance is personal. It touches family, transportation, housing, income, final expenses, and peace of mind. That calls for care.
Understand before you buy.
We explain coverage in plain language so clients know the purpose, benefits, limitations, and tradeoffs.
No hidden pressure.
We help clients compare available options and understand when a product may not be the right fit.
Prepare before the crisis.
Many people think about insurance after something happens. We help families prepare before pressure arrives.
Every conversation matters.
A good insurance conversation should make people feel respected, not talked down to or rushed.
Fit comes first.
No two households have the same budget, health history, driving record, responsibilities, or goals.
More than one policy.
Our goal is to become a trusted insurance resource for the people and families we serve.
Before you choose a policy, make sure you know what needs protecting.
An insurance consultation helps you look at your current coverage, your responsibilities, and the gaps that may still exist.
We can help you think through auto insurance, renters insurance, final expense coverage, term life, whole life, children's life insurance, accidental death coverage, and more.
- What you already have. We review current coverage, if you have it, and look for overlap or gaps.
- Who or what depends on you. We talk through income, family responsibilities, housing, transportation, and final expenses.
- What fits your budget. We help you compare practical options without overcomplicating the process.
Trust is earned through clarity, licensing, and follow-through.
We keep public verification easy because trust matters when choosing an insurance agency.
BBB Accredited A+ Rating
Prime Harbor Insurance LLC is listed by BBB as an accredited business with an A+ rating.
Licensed agency
Prime Harbor Insurance is licensed in Louisiana and Michigan, with public license information available for verification.
New Orleans roots
The agency was founded in New Orleans and built with a practical understanding of real households and real risks.
A company built to be clear, useful, and trusted for generations.
Kevin Jones Jr. founded the agency in New Orleans in 2017 with a mission to help families make educated insurance decisions and protect themselves from financial uncertainty.
The company is bigger than one person, but the standard is personal: give people straight answers, explain their options, and help them protect what matters before pressure forces the conversation.
Prime Harbor Insurance, LLC is an independent insurance agency. Coverage availability, policy features, rates, and eligibility vary by carrier, state, underwriting, and individual circumstances. Prime Harbor Insurance is not an insurance carrier. Final policy decisions are made by the issuing insurance company.