Founder & Principal
Meet Kevin Jones Jr.
Kevin founded Prime Harbor Insurance in New Orleans to help people get clearer answers before life forces the conversation.
The agency is built around education, practical coverage reviews, and independent guidance that puts fit before pressure.
Prime Harbor Insurance is an independent insurance agency serving people and households in Louisiana and Michigan. Coverage availability, eligibility, and final decisions depend on carrier and state rules.
The Story
A company built from a simple standard.
Prime Harbor Insurance started with a belief that families should not have to wait until a crisis to understand protection.
The beginning.
Kevin started the agency in New Orleans in 2017. The original name, Kevin Jones Financial Group, reflected the early mission: help people make clearer protection decisions and avoid being left exposed when life changes.
Why Prime Harbor.
As the agency grew, the brand evolved. Prime Harbor Insurance was created to feel clear, professional, family-centered, and built for long-term trust.
A harbor represents safety, direction, preparation, and protection before the next journey. That is the role this agency is being built to play for every client we serve.
How Kevin Works
Clear guidance, practical options, and no pressure.
Insurance can feel heavy. The process should not. The goal is to help families understand what they have, what they may need, and what makes sense to do next.
- Start with education.Before products or prices, the conversation starts with plain-language context about what coverage does and where the gaps may be.
- Compare available options.As an independent agency, Prime Harbor is not limited to one insurance company. Fit matters more than forcing one answer.
- Think beyond the monthly premium.Price matters, but so do policy terms, waiting periods, renewability, riders, underwriting, and how the coverage fits the household.
Plain answers
Clients should understand what they are buying, what it does, and what it does not do.
Practical protection
The point is not to collect policies. The point is to protect real responsibilities.
Long-term trust
The agency is being built for relationships, reviews, follow-through, and generational service.
"I believe insurance is not just paperwork. It is a protection plan, a family conversation, and one of the tools families can use to protect dignity when life changes."
Kevin Jones Jr.
Personal Note
This work is about responsibility.
Kevin knows what it means to build from the ground up. He also knows what happens when families do not have enough education, guidance, or protection in place before life changes.
That is why Prime Harbor Insurance is built around clear answers, practical help, and long-term trust. Not fear-based selling. Not confusing jargon. Just education, options, and a better way to protect what matters.
Common Questions
A few things people usually want to know.
These answers are short on purpose. The real work happens in the conversation.
Kevin Jones Jr.
Founder & Principal, Prime Harbor Insurance
Licensed Agent Behind Prime Harbor Insurance
The licensed agent helping set Prime Harbor's standard.
- Founded Prime Harbor Insurance in New Orleans in 2017.
- Licensed insurance professional serving Louisiana and Michigan families through Prime Harbor Insurance.
- Independent agency model focused on fit, education, and practical protection.
- Prime Harbor Insurance is a BBB Accredited Business with an A+ rating.
Kevin founded Prime Harbor Insurance to help people make clearer insurance decisions before pressure forces the conversation.
Prime Harbor Insurance, LLC is an independent insurance agency. Coverage availability, policy features, rates, and eligibility vary by carrier, state, underwriting, and individual circumstances. Prime Harbor Insurance is not an insurance carrier. Final policy decisions are made by the issuing insurance company.